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Innovation

Chaos with a rhythm – controlling innovation

by Matthew Adams

Running a start-up or bootstrapping a new product within an established business can feel pretty chaotic. Ideas develop, explode, or fade into silence. You are pulled in different directions by investors (present and future), customers, regulators, your team, the competition. It seems that everything needs to be done yesterday, but nothing is ever finished. Our […]


Stop coding, start developing your product

by Matthew Adams

For the past two weeks, we’ve been running an innovation workshop for one of our clients; in this case it is a well-established business with a great brand who are looking to diversify their offering. They are taking the intrapreneurship approach – bootstrapping (almost) standalone start-ups supported by the parent corporate. We started with a […]


Endjin spend a lot of time working with start ups and businesses who are pivoting into new product areas. They are usually operating under fierce resource constraints, and this has an impact on the way in which they can approach their development program. We’ve evolved a principles-based approach to the new product development process which […]


Endjin spend a lot of time working with start ups and businesses who are pivoting into new product areas. They are usually operating under fierce resource constraints, and this has an impact on the way in which they can approach their development program. We’ve evolved a principles-based approach to the new product development process which […]


Endjin spend a lot of time working with start ups and businesses who are pivoting into new product areas. They are usually operating under fierce resource constraints, and this has an impact on the way in which they can approach their development program. We’ve evolved a principles-based approach to the new product development process which […]


Endjin spend a lot of time working with start ups and businesses who are pivoting into new product areas. They are usually operating under fierce resource constraints, and this has an impact on the way in which they can approach their development program. We’ve evolved a principles-based approach to the new product development process which […]


Endjin spend a lot of time working with start ups and businesses who are pivoting into new product areas. They are usually operating under fierce resource constraints, and this has an impact on the way in which they can approach their development program. We’ve evolved a principles-based approach to the new product development process which […]


Endjin spend a lot of time working with start ups and businesses who are pivoting into new product areas. They are usually operating under fierce resource constraints, and this has an impact on the way in which they can approach their development program. We’ve evolved a principles-based approach to the new product development process which […]


Endjin spend a lot of time working with start ups and businesses who are pivoting into new product areas. They are usually operating under fierce resource constraints, and this has an impact on the way in which they can approach their development program. We’ve evolved a principles-based approach to the new product development process which […]


Endjin spend a lot of time working with start ups and businesses who are pivoting into new product areas. They are usually operating under fierce resource constraints, and this has an impact on the way in which they can approach their development program. We’ve evolved a principles-based approach to the new product development process which […]